The goal for the pair was to reproduce the key elements of the G383, while injecting a sleek, contemporary flavour. The inimitable style of the G383 formed the genesis of this collaboration, a project that began in May 2020 when Su Jiaxian, founder of Singapore-based watch magazine SJX Watches, reached out to Zenith’s Director of Product & Heritage, Romain Marietta, with a proposal to revive the G383 with a distinctive, modern twist. Developed in partnership with one of Zenith’s trusted dial suppliers at the time, the dial immediately stood out with its boldly alternating colours that recall a poker chip, earning it the nickname. The G383 was introduced in 1969 and is among the rarest and most sought-after iterations of the early El Primero variants.Ĭlearly a design with roots in the psychedelic era of the late 1960s, and reminiscent of the A386 and its tri-coloured dial, the G383 was characterised by a wildly sectored layout, making it one of the most extravagant designs of the decade. ![]() ![]() Affectionately nicknamed “Poker Chip” by collectors, the G383 is considered one of the most intriguing models in Zenith’s archives. ![]() Singapore, November 15, 2021: Zenith and SJX Watches present a sleek reinterpretation of one of the brand’s most desirable vintage watches with the Chronomaster Revival “Poker Chip”, inspired by the El Primero G383. Products - NovemZenith Chronomaster Revival “Poker Chip”
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